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IT Can Drive NE Business

Posted by Judith on September 5, 2007 3:17 PM | 

For today’s blog entry I’d like to introduce Anna Ferguson who will speak as a fairly recent addition to the Waterstons' consulting team, having previously worked in London in both IT and Management Consulting roles:

Here at Waterstons one of our key focuses is to tailor IT to help realise business’s strategic objectives, and this concept initially attracted me to the company.

In my work in London, I have seen how IT can directly drive business revenue, with great examples in the Investment Banking industry. Program trading is a purely automated method of trading that doesn’t involve any human trading input, and the advantage here lies in those banks with the best trading algorithms that can spot these price differentials at the fastest rate and capitalise before other players.

Another example lies in the ever-increasing sophistication of risk management controls. These days, we have moved well beyond the days where one player (such as Nick Leeson of Barings Bank fame) can bring down an entire bank, with traders’ exposure to the markets being carefully monitored.

I foresee many differences between the use of technology by major international corporations and more local business found in the NE, but the fundamentals remain the same – driving business through the intelligent application of IT.
It should be an interesting time ahead!

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